Gamification: Reward Systems Built with Sahha
A reward system built on top of Sahha’s health scores and archetypes should incentivis\ze:
- Sustained product/app engagement
- Reinforce health & lifestyle behaviors
- Create a personalized product/app experience
The goal of this system is to retain user engagement by using Sahha Scores, Archetypes and Biomarkers as a core pillar of engagement. Rather than a one-size-fits-all approach, the system should be dynamic, adapting rewards based on individual health and lifestyle trends while fostering long-term customer loyalty.
We've split this into two common approaches for building reward systems:
Let's dive in
Loyalty Programs & Tiers
Implementing health/lifestyle membership tiers for each users based on loyalty to the app and their health & lifestyle.
Impact: Creates personalized loyalty, keeps customers engaged long-term, and boosts repeat purchases.
In this example we will focus on a hypothetical loyalty tier feature within a food/nutrition app where user earn exclusive meal discounts or unlockables for maintaining loyalty to their app and to their health or lifestyle based on Sahha Data.
The example features a dynamic membership system where users advance through tiers (Bronze → Silver → Gold → Platinum) based on their health & lifestyle trends, not just purchases.
Sahha Score | Purpose in the Reward System |
|---|---|
Activity Score | Measures consistency in movement and physical engagement |
Sleep Score | Encourages proper rest and recovery to sustain healthy habits |
Readiness Score | Rewards users for maintaining an optimal balance between activity and recovery |
How It Works
- Users who connect their health data to app unlock tiered benefits.
- Users unlock better meal perks (e.g., discounts, exclusive recipes, early access to wellness meals) as they sustain healthy habits over time
- The system factors in sleep, readiness, and activity balance for long-term health optimization rather than rewarding extreme behavior
- Higher health engagement (good sleep, consistent activity) = better discounts on wellness products.
- Example: A user with great sleep & fitness consistency gets:
- Free delivery on healthy foods
- Monthly free health snack samples
- Special discounts on curated wellness bundles
Example Implementation Strategy
Tier | Requirement | Rewards |
|---|---|---|
Bronze | Minimal activity and wellness scores, low engagement | Basic discounts on healthy meals |
Silver | Moderate activity, improved sleep trends, and fair wellness | Personalized meal plan suggestions and access to wellness meal bundles |
Gold | Consistent medium+ scores across all health metrics | Weekly health challenges, deeper discounts, and VIP meal offerings |
Platinum | High and sustained scores for a longer period | Premium subscription benefits, exclusive nutritionist-curated meals, and personalized wellness experience |
All Tiers | Tailored "Health Packs" | Introduce pre-built “Health Packs” powered by Sahha insights (e.g., “Energy Boost Pack,” “Stress-Relief Pack”).
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Example Experimentation & A/B Testing
- Test Thematic Messaging: “Functional Foods for Sleep” vs. “Doctor-Backed Sleep Nutrition.”
- Compare Individual vs. Bundled Purchases: Are loyalty program users more likely to buy multiple products when sold through the program, as a pack or individually?
- Optimize Pricing & Discounts: Do discounts provided within loyalty programs increase conversion?
Example Key Metrics & ROI Measurement
✅ Attach Rate → % of users who opt into loyalty programs or buy health packs vs. individual products.
✅ Perceived Value → Do loyalty users engagement more, retain longer and drive more revenue?
✅ Bundle Retention → Do regular users or loyalty repurchase curated packs?
Challenge / Streak Reward System
Implementing rewards based on maintaining healthy lifestyle and behavior for each user. Impact:
Impact: Turns services, product content or shopping into an engaging, rewarding habit that keeps users coming back daily.
In this example we will focus on a hypothetical reward feature within a food/nutrition app where user earn exclusive meal discounts or unlockables for maintaining health or lifestyle streaks based on Sahha Data.
Sahha Data | Purpose in the Reward System |
|---|---|
Activity Score | Encourages movement consistency and regular physical engagement |
Sleep Score | Rewards users for improving rest and maintaining good sleep habits |
Readiness Score | Prevents burnout and promotes a balance between activity and recovery |
Wellbeing Score | Supports holistic wellness and mental well-being improvements |
How It Works
- A personalized health or lifestyle goal is set (e.g., maintain a medium+ Activity Score for 5 days in a row) to unlock discounts or wellness perks
- Challenges adjust dynamically based on user behavior. If a user has low Readiness Scores, the challenge shifts from high activity to restorative practices (e.g., improving Sleep Scores)
Example Implementation
Challenge Duration | Requirement | Reward |
|---|---|---|
3-Day Challenge | Medium+ Activity and Sleep Scores for 3 consecutive days | Small discount or free meal add-on |
7-Day Challenge | Consistent medium+ scores across multiple Sahha health metrics | Free wellness meal or access to exclusive product recommendations |
14-Day Challenge | Maintaining health balance without extreme highs or lows | Premium meal rewards, long-term subscription perks |
Example Implementation Strategy
- “Earn rewards for healthy habits”: App rewards users who achieve health milestones.
- Example: 7 days of consistent sleep → Unlock 10% off herbal teas or superfoods.
- Show a progress bar in the app that tracks health streaks & upcoming rewards.
- Implement badges & leaderboards to make the experience competitive.
- Flexible streaks: If a user misses a day, they can earn it back by focusing on another wellness metric (e.g., improving sleep instead of activity)
- Personalization: AI can adjust streak challenges based on past trends and user preferences
Example Experimentation & A/B Testing
- Gamification vs. No Gamification: One group sees streak-based rewards, the other does not.
- Short vs. Long Reward Cycles: Does a 3-day streak work better than a 7-day streak?
- Different Reward Types: Test whether discounts, free samples, or exclusive products drive higher engagement.
Example Key Metrics & ROI Measurement
✅ Engagement Lift → Do users who see streaks return to the app more frequently?
✅ Purchase Frequency → Are streak-driven users ordering more frequently than non-gamified users?
✅ Customer Lifetime Value (LTV) → Do gamified users stay longer & spend more over time?